Dominant industry platforms can emerge by aggregating trusted experts that control demand.  

AI has supercharged this opportunity.

What is a Producer?

Producers are trusted human experts who own customer relationships and grow by winning and retaining clients. They have two superpowers:

Unique access to demand:

Producers thrive on idiosyncratic or hyperlocal, non-scaling lead sources

Better unit economics:

The relationships they build with clients lead to lower churn (and higher LTVs) and access to referral-based leads (lower CAC)

Producer-led industries

In producer-led markets, trusted human intermediaries own the customer relationships and grow by winning and retaining clients. They represent a vast multitrillion dollar slice of the economy. We’ve mapped more than 100 such industries and the key professional segments within them, most of which fall into three broad categories.

Financial Services

Benefits consultants

Financial advisors

Fund wholesalers

Insurance agents and brokers

Institutional investment consultants

MGA/MGU producers

Mortgage originators

OCIO professionals

Private client bankers

Real estate agents

Reinsurance brokers

Retirement plan advisors

Title agents

Benefits consultants

Financial advisors

Fund wholesalers

Insurance agents and brokers

Institutional investment consultants

MGA/MGU producers

Mortgage originators

OCIO professionals

Private client bankers

Real estate agents

Reinsurance brokers

Retirement plan advisors

Title agents

Professional Services

CPA / tax advisors

Executive coaches

Executive recruiters

Fund placement agents

Healthcare consultants

Investment bankers

IP licensing brokers

IR consultants

Litigation finance brokers

Management consultants

Mediation / arbitration professionals

Plaintiff attorneys

PR agents

Regulatory consultants

Sports agents

Talent agents

CPA / tax advisors

Executive coaches

Executive recruiters

Fund placement agents

Healthcare consultants

Investment bankers

IP licensing brokers

IR consultants

Litigation finance brokers

Management consultants

Mediation / arbitration professionals

Plaintiff attorneys

PR agents

Regulatory consultants

Sports agents

Talent agents

Local Small Businesses

Antique shop owners

Art dealers

Catering business owners

College advisors

Custom tailors

Fitness studio owners

General contractors

Home inspectors

Interior designers

Landscapers

MedSpa owners

Personal trainers

Pool builders

Private jet brokers

Private practice dentists

Private teachers

Property managers

Real estate stagers

Therapists

Travel advisors

Wedding planners